20+ brandsand 2,500+ creators are already on anchors. LinkedIn-only. No agencies.Explore platform โ†’
Our story

Built because influencer
marketing was broken
for both sides.

We ran campaigns on both sides for 3 years. The same three problems kept showing up โ€” every single time. So we stopped working around them and built the fix.

What anchors is

Meta Ads โ€” but for
LinkedIn influencers.

Think about how easy it is to run a Meta ad. You open a dashboard, set your goal and budget, and the system does the rest โ€” matching you to the right audience, optimising delivery, reporting results. You don't need an agency.

anchors does the same thing for LinkedIn influencer marketing. Brands set their goal, budget, and audience. The platform matches them to the right verified creators, generates personalised briefs via AI, gets content approved, and launches โ€” in 24 hours. No agency. No negotiation. No screenshots.

And on the creator side โ€” joining is free, data syncs automatically from LinkedIn, and payments go directly to the creator with zero cut taken by anchors.

The anchors difference
LinkedIn API data only. Every creator connects their account. No screenshots. No manual entry. What brands see is what LinkedIn actually reports.
ROI visible before payment. Expected reach, creator count, cost-per-view โ€” all shown before any money moves. No blind budgets.
Campaign live in 24 hours. All creators pre-onboarded. No sourcing. No negotiations. Go live the same day you decide to.
Zero agency margin. 100% of creator budget reaches creators. anchors charges only a transparent platform fee โ€” no hidden cut.
Scales to any size. 10 creators or 1,000 โ€” same workflow, same speed. No ops bottleneck.
The team

Built by people who
lived the problem.

We ran campaigns on both sides for years. The same broken patterns kept showing up โ€” fake data, endless delays, hidden agency fees. anchors is what we kept wishing existed.

Ravi Ahirwar, Co-founder & CEO of anchors
Ravi Ahirwar
Co-founder & CEO, anchors ยท IIT Bombay
"Building the infrastructure for the Creator Economy."
Connect on LinkedIn
Aesha Agarwal, Co-founder & COO of anchors
Aesha Agarwal
Co-founder & COO, anchors ยท NIFT New Delhi
"Disrupting a $23 billion industry."
Connect on LinkedIn
โ€” The anchors team
"
Creator economy isn't a trend. It's the future of how the world markets, discovers, and connects.

We're building the infrastructure for that future โ€” a platform where any brand, anywhere, can run an influencer campaign the same day they decide to, and where any creator, regardless of follower count, gets paid fairly with no one in the middle taking a cut.

Where we're going

Starting with LinkedIn.
Built for the world.

anchors is currently focused on LinkedIn โ€” where influencer marketing is most measurable, most professional, and most underserved. LinkedIn is the right starting point because the audience is high-intent, the data is verifiable, and the results are meaningful for B2B and B2C brands alike.

But the vision is much bigger. The creator economy is a global phenomenon โ€” it doesn't stop at LinkedIn, it doesn't stop at India. Every social platform, every country, every creator tier deserves the same infrastructure: verified data, fast execution, fair pay, no agency taking 50% in the middle.

That's what anchors is building toward.

The roadmap
Now ยท Live
LinkedIn โ€” full platform, India
Campaign builder, AI creator matching, verified LinkedIn data, brief generation, draft review, live analytics, AI comment analysis. 20+ brands, 2,500+ creators.
LinkedInIndia
Coming soon
Instagram โ€” same platform, more reach
Same verified data approach, same 24-hour execution, same zero-agency model โ€” expanded to Instagram for brands that want both professional and consumer audiences.
InstagramIndia
Next
Multi-platform, global markets
Expanding to YouTube, X, Facebook, TikTok, Snapchat and more โ€” and opening anchors to brands and creators in Southeast Asia, the Middle East, Europe, and the US.
YouTubeXTikTokFacebookGlobal
Long-term vision
The LinkedIn for creators โ€” globally
A creator ecosystem where influencers connect, grow, collaborate, and earn โ€” with no geographic, language, or budget barriers. Where any brand anywhere can work with any creator anywhere, with verified data and direct payments. No agency in the middle. Ever.
All platformsWorldwide

Want to be part of it?

Whether you're a brand ready to run your first campaign or a creator looking for consistent paid work โ€” anchors is free to start.